¡Long Tail "Urenai Shohin" Wo Takara No Yama Ni Kaeru Shinsenryaku / Hara Title : the Long Tail Gencho Kaitei Sara New Edition No Honyaku(Haya Kawa Shinsho Juice)
¡Kurisu Andason / Cho Shinomori Yuri Ko/ Yaku
Description
[Machine Translation] The time is coming when the accumulation of niche products will outstrip mega-hit revenues! When the cost of managing and promoting a large number of non-hit products approaches zero due to advances in information technology, the profits of hit-driven businesses will be comparable to those of hit-driven businesses. This updated edition has been completely revised and updated to include a chapter on new marketing techniques and an addendum in response to the response after the publication of the previous edition.
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