¡Hyaku En No Otoko Daiso Yano Hiroshi Take(Shodensha Bunko)
¡Oshita Eiji / Cho
Description
[Machine Translation] The emergence of Daiso shocked Japan. The emergence of Daiso sent shockwaves throughout Japan. Hirotake Yano, the founder of Dyso, failed in business after graduating from university. After fleeing at night and moving from job to job, he ended up selling his products from his truck. When asked how much he would charge, he unintentionally said, "Just 100 yen" - a remark that would change his life forever. This is the story of how he created an unconventional business model by selling for 100 yen at a profit of only one yen.
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